top of page
Case Studies
CASE
STUDIES
Digital PR & Marketing
View our various case studies below
CASE STUDY:
MONEYPENNY
The Brief:
Outreach support for MoneyPenny US campaign (local and niche only publications).
Results:
-
Average DR 56
-
7 links achieved in just 24 hours! Including in Miami Harold.
-
63% do follow links.
CASE STUDY:
LAY ZHANG
The Brief:
Digital PR activity for bespoke 100 page magazine with popular Chinese artist and former K-pop boy-band EXO member Lay Zhang on tmrw magazine.
Results:
-
40M+ people reached
-
25 pieces of coverage in just 12 days
-
11 follow links in 12 days
-
Includes Yahoo!, AllKpop, Meaaw and Koreaboo.
CASE STUDY:
LE CORDON BLEU
The Brief:
PR campaign for Julia Child Scholarship programme.
Results:
-
70 pieces of coverage including The Guardian, Food & Travel Magazine, The Caterer, BBC Good Food, Evening Standard and The Yorkshire Post.
-
3M + social media reach
-
800+ applicants (record breaking!)
CASE STUDY:
LOTTÉ BEAUTY
The Brief:
New product launch and influencer relations for vegan beauty brand
Results:
-
1080% organic increase in website traffic
-
562% increase in sales
-
38.89% organic instagram growth each month
-
Influencers: Zainab Hassan, Asha, Fani Mari and Julia Lazareva.
CASE STUDY:
CRAFT & JUN
The Brief:
Samuel Seo in London for Burberry, pop up event for new album release, and PR all within 2 days.
Results:
-
Exclusive editorial in music and culture publication, Notion Magazine (DR 63)
-
15 pieces of coverage on niche K-pop press
-
Pop-up event in Covent Garden sold out
-
80% increase in album sales.
CASE STUDY:
CULTURETHINK
The Brief:
To initiate interest within UK and European markets via social media for Korean artists.
Results:
-
50K people reached in 5 day organic social media campaign
-
No. 3 trending topic on Twitter/ X
-
1K leads generated.
WORKPLACE & TECH
The Brief:
CEO profiling for a range of tech and HR clients.
Results:
-
5 pieces of coverage a month per client on relevant industry publications.
-
Notable coverage includes TechRound, StartUps Magazine, Authority Magazine/Medium, FE News, and The HR Director.
bottom of page